6 Time-Saving Apps and Tools Marketers Obsess Over
Managing a business has many different aspects. You have to juggle a lot of tasks successfully to ensure that you have everything under control. From production to after-sales, there are several things that go on throughout the entire management process. Moreover, with the changes that usually come along the way, you have to be ready to keep up.
Apps can help you stay on top of things. They can improve your productivity and create a sense of structure in which you accomplish work. Whether you’re new to using apps for work or you’ve been highly dependent on them to carry out tasks, you will surely find the apps listed below as convenient and practical.
Evernote
Evernote is an old favorite not just of marketers but of other professionals in various industries as well. It has proven to be quite reliable as a one-stop shop of sorts. The app allows you to save to-do lists for your admin work, reminders, content ideas, notes for meetings, travel plans, business plans, and more. You can access all of these through the Evernote mobile or desktop app, which means you can get to your files anytime, anywhere.
Bit.ly
Bit.ly is definitely useful in shortening links when you want to direct users to specific pages. However, aside from that, this tool can track URLs too. It may not be able to show you a demographic of the people clicking on your links, but it can give you data on the volume of traffic that specific pages get. This is an easy way for you to track which pages on your websites are popular among your audience, which in turn gives you an idea about the types of content your customers need. You can use this information to boost your online business marketing strategy or make certain adjustments in your marketing efforts.
Lumen5
Level up your social media posts with Lumen5, a tool that creates videos from blog articles with the use of artificial intelligence. It’s very easy to use as you only need to enter the URL of your chosen blog post for Lumen5 to summarize the content and make a video out of it.
The app will also match the content with royalty-free images or music. But if you want more customization options, you can upload your own media or replace the photos too. Lumen5 allows you to manually make videos from scratch. You can piece together text, images, and music to create a micro video that you can share on social media.
TripIt
If you’re a frequent flyer, TripIt will surely come in handy to you. The app automatically pulls travel info from your email confirmations and saves them all in one place. It has a pro version, which enables you to be always updated on flight cancellations, gate changes, and the like.
MotoRead
Reading is a habit that you should maintain. It keeps you open to new ideas, and it allows you to stay informed and up-to-date in your industry and all other topics you care about. However, finding the time to sit down and read can be difficult sometimes. This is where MotoRead comes in. Send articles you’re interested in to the MotoRead app and you can listen to an AI voice reading the article to you as you’re on your way to work or a meeting.
These apps have been tried and tested by many marketers. However, technology can only do so much to help you. If you feel that you need an extra hand to tackle the smaller tasks, don’t hesitate to look for a virtual assistant to get them all done.
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