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Google Analytics (GA) is almost indispensable in business today. It’s a must-have tool not only for improving one’s website ranking in Google but also for fine-tuning marketing plans. However, [...]

When you do a quick Google search for web content and web design, you’re likely to find several articles comparing the two and you probably end up trying to identify which is more important one. [...]

Brands spend a significant amount of time and money crafting campaigns that will reel in new customers. It is an important move to expand one’s brand reach, but it often leaves small business [...]

Small businesses often think they are safe from break-ins or cyber attacks. The common thinking is that criminals are more likely to target larger companies with potentially bigger earnings. [...]